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#228 First-mover success needs finance skills…marketing is key long-term

Research by Robinson, Fomell, and Sullivan as far back as 1992 showed that first mover business strategies were more likely to be successful when run by managers with good ... cmria.com/strategists/228-first-mover-success-needs-finance-skillsmarketing-is-key-long-term/

#210 Prepare the argument not the strategy

Meetings maketh the strategy. And research by Duffy and O'Rourke, published in the International Journal of Business Communication (Oct. 2015), says it’s the dialogue th... cmria.com/strategists/210-prepare-the-argument-not-the-strategy/

#1 Insist on verbs

When talking about objectives and strategy, make sure you use verbs. Beware the treacle of nouns. Published research in fields as diverse as PR, engineering and psychology,... cmria.com/strategists/1-insist-on-verbs/